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J&K, HIMALAYAN STATES FOUNTAINHEAD OF AROMA STARTUPS: DR JITENDRA

YB WEB DESK. Dated: 3/4/2024 10:48:27 AM

NEW DELHI, MAR 03 Jammu & Kashmir and Himalayan States like Himachal Pradesh, Uttarakhand and Arunachal Pradesh are the fountainhead of Aromatic StartUps who have emerged as a new genre after the popular “Purple Revolution” from a small town of Bhaderwah in district Doda. This was stated by Union Minister Dr Jitendra Singh while interacting with members of civil society organisations at an outreach programme. He said PM Narendra Modi had devoted a substantial slot in his “Mann Ki Baat” broadcast to describe the virtues of lavender farming undertaken in Bhaderwah. The Minister said, the geography and climatic conditions of these States favour the cultivation of medicinal and aromatic plants and these can be developed into Agri-tech StartUp enterprises. This is especially relevant given the recent interest in medicinal plants in following the COVID pandemic. The Union Minister of State (I/C) Science & Technology; MoS PMO, Personnel, Public Grievances, Pensions, Atomic Energy and Space, Dr Jitendra Singh said that this interaction with the NGOs is part of an outreach programme to have a dialogue with those involved in social service. He added that these interactions also provide valuable feedback and suggestions for the government. The Union Minister appreciated the work being done by the organisations and said that they provide.