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YB WEB DESK. Dated: 11/9/2019 11:34:15 AM

Flipkart Ties Up With Nokia to Launch Nokia-Branded Smart TVs in India

Flipkart announced that it has partnered with Nokia to develop and sell Nokiabranded smart TVs in India. The announcement comes less than two months after Motorolabranded TVs made their debut and were reportedly made in partnership with Flipkart. The eretailer says it will develop and facilitate the manufacturing and distribution of the Nokia smart TVs. So, while the TVs may carry the Nokia branding, they will essentially be Flipkart TVs. The e-retailer also sells smart TVs under its MarQ private label. The online marketplace hasn't shared any details on when these Nokia smart TVs will make their debut or which features these TVs will include. However, Flipkart did note that it has tied up with Harman to use JBL sound technology in the Nokia smart TVs. Flipkart claims this is the first time JBL's audio technology will be used in a television. “The Nokia branded Smart TVs will feature superior audio quality powered by JBL's sound program, an initiative by Harman to expand the uses of its audio expertise further,” Flipkart said in a statement. “JBL by Harman is known for high-quality audio equipment.